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FAT QUALITY: IMPACT OF FATS ON PALATABILITY

Pet food scientists know fat is an important ingredient in pet foods. However, not all fats are quality fats and even high-quality fats need to be treated to ensure they maintain that quality. That’s why it’s crucial for all disciplines within pet food producers—from purchasing and sales to marketing and general management—to understand how the investment in good fat quality contributes to pet food palatability and, ultimately, the bottom line.

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