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Aroma and taste are important variables in pet food palatability. However, our canine and feline companions can’t tell us what aroma they smell or flavors they taste, so how do we know which pet food they prefer? Electronic sensors have the ability to help scientists analyze the overall smell and…
The wet cat food market is dynamic and growing. New ingredients, product forms and package types make creating palatable wet cat food a challenging task. AFB International launched a long-term strategic initiative to improve the palatability of wet cat food and help deliver the performance pet parents expect and cats…
Customers often ask us questions like: “Is the adherence of the palatant consistent throughout my production process?” or “Am I applying too much or too little palatant?” Pet food manufacturers know that a consistent palatant coating leads to better product performance. AFB has the methods to measure the expected amount…
Typical cat food palatability assessment methods like two-bowl or one-bowl trials are a valuable way to evaluate food preference and acceptance. AFB International also wanted to determine other ways to evaluate cat food enjoyment, and develop new methods that would be representative of what a pet parent might experience at…
AFB International’s recent research on preferences in kibble fat sources and concentrations can be found in the recent white paper titled “Fat Type and Amount: Its Impact on Palatability”. Led by AFB scientist Greg Hibbard, these findings were also presented in a poster session at Petfood Forum. “We wanted to…